Because of the nature of this project, this is a long post. I'll keep it short and sweet for all you ADDers...
This was my last BIG project while in NZ, it was designing an "all access pass" for the New Zealand International Film Festival. The aim of this project was to practice typography with small format restrictions and also create something collectable.
This is the cover to the "all access passport" It has a scanimation of an airplane that flies across the page when you turn the cover. If you don't know what a scanimation is check out this link:
This is the inside cover. "Going On An Owee" or O.E. is a kiwi expression that means going on an an Overseas Experience. The phrase was the theme of my pass or passport - get it?. ok moving on...
These are the "visa" pages. When you attend a screening you will receive a commemorative sticker designed specifically for that movie. These pages serve as a place to put your stickers and track which movies you went to on what day.
A map of the city to help NZIFF patrons from getting lost.
The NZIFF passport comes complete with a travel journal for event goers to jot down anything of interest during their cinematic adventures.
This is a daily schedule of the screenings. You can place the foil stickers next to the movies or "destinations" you plan on attending that day.
On the other side of the daily schedule you will find a nice thermography treated portrait of Tom Hern, Costa Botes, or Stefen Harris, or any other special guest of the film festival. These cards serve as trading cards. The more days you attend the more you collect, thus promoting frequent attendance.
This Quick Response code or QR code will allow you to access the complete NZIFF schedule on your mobile phone just by clicking a picture of it! This solved the problem of fitting the WHOLE 2-week schedule in such a small format.
The traveler pillow will make a long day of cinema sitting a more comfortable one. The pilot wings is the actual all access pass for the festival. Since a passport is usually kept in a pocket or a purse, the wings can be pinned on your shirt to make getting to the front of the lines easier.